[Thursday Pin Tips] My curiosity hook strategy

Hey Reader!

Welcome to my brand-new 'Thursday Pin Tips' email! Each week, I’ll share a quick, actionable Pinterest tip to boost your marketing strategy...plus trending topics you can use right now to stay ahead.

Quick Tip of the Week:

If your pins aren't getting clicks...it's probably because you're creating boring pin headlines.

Use my Curiosity Hook Strategy to write headlines that spark interest and drive more clicks. Bonus: You can do it in seconds with this AI prompt.

What Is the Curiosity Hook Strategy?

The Curiosity Hook Strategy is about creating on-pin headlines that make users think, “I have to know more!” It’s perfect for Pinterest because people are searching for inspiration and solutions. A well-crafted headline hooks their curiosity and encourages them to click on your pin driving more people to your content.

Use AI to Write Curiosity-Driven Headlines:

Here’s the exact prompt you can use to generate irresistible headlines for your pins:

"Create 10 engaging, curiosity-driven headlines for a Pinterest pin promoting [your topic/product]. The headlines should focus on solving a problem or revealing a secret, with an emphasis on action-oriented language. Incorporate keywords like [keyword 1, keyword 2, keyword 3]."

Example in Action:

If your pin is about meal prep for busy moms, here’s how you’d fill in the blanks:

"Create 10 engaging, curiosity-driven headlines for a Pinterest pin promoting a blog post about meal prep for busy moms. The headlines should solve a problem or spark curiosity and include keywords like 'easy meal prep,' 'time-saving,' and 'family dinners'."

And here’s what ChatGPT might give you:

  1. 5 Meal Prep Secrets Every Busy Mom Needs to Know
  2. How I Save 2 Hours Every Week with These Simple Meal Hacks
  3. The Lazy Mom’s Guide to Stress-Free Dinners
  4. 10-Minute Meal Prep Ideas That Will Change Your Life
  5. Save Time and Sanity: My Meal Prep Routine Revealed

Pro Tip: Use this prompt to generate multiple headline options for the same pin. Test different styles (lists, secrets, questions) to see which pin performs best. Use Pinterest Analytics to track clicks and saves, then do more of what's working.


This Week’s Trends:

Here are some of the top trending topics on Pinterest this week:

  1. 8x increase in “new year’s resolutions”
  2. 6x increase in “drink more water”
  3. 2.5x increase in “money saving”
  4. 160% increase in “content creation”
  5. 4x increase in “new friends” among Gen Z
  6. 70% increase in “nighttime routine”

Note: The links above will take you to the Pinterest Trends dashboard where you can get more details.


The 90-Day Growth Plan:

The 90-Day Pinterest Growth Plan is in full swing—are you keeping up? 💪 Have you completed your first set of tasks yet? Don’t worry if you haven’t...now’s the perfect time to catch up before we dive into Weeks 3 & 4 starting Monday.

Here’s what you’ll uncover in the first 2 weeks:

✔️ The Audience & Goals Worksheet to pinpoint your ideal audience and get them hooked on your content.
✔️ My go-to strategy for discovering trending topics that can make your pins get ranked faster than ever.
✔️ A simple, step-by-step plan of bite-sized tasks that save you hours and deliver faster results.

🎯 Why This Matters:

These first two weeks are the foundation of everything to come. You’ll set yourself up to attract the right audience, create pins that actually perform, and build an automated traffic-generating machinewithout spending hours on social media.

👉 Click here to get started

What do you think of this new Thursday Tips newsletter? Was this week’s tip helpful for your Pinterest strategy? I’d love to hear your thoughts, just hit reply and let me know!

xx Kyla


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The Pinners Digest

Helping bloggers and creators level up their Pinterest marketing game with a weekly newsletter full of Pinterest marketing tips and resources.